
Am I the Only One…?
Am I the only one who thinks Dimitri and some of the hosts are misrepresenting the results of his testing on the efficacy of the TS Age Reset product? According to the graphic, “94% of the test subjects demonstrated a significant improvement in deep lines and wrinkles.” This means that 94% of the test subjects saw what was deemed a “significant” improvement. It does NOT mean that the improvement seen by the subjects was 94%, but Dimitri keeps saying that test subjects saw a 94% improvement in deep lines and wrinkles. Not the same thing. And Suzanne Runyan keeps reinforcing the misrepresentation by saying that if she saw a 94% increase in her bank account, she’d be thrilled. Well, so would I. But that’s not an accurate analogy. Don’t get me wrong – for me, I’ve had a good experience with this product. But don’t ruin the marketing by misrepresenting the evidence that the product works! Thanks for coming to my TED talk.
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Almost every beauty company markets with “perception” studies. I think anyone with dry skin will “perceive” improvement after applying a moisturizer.
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You’re not the only one. This is a clear misrepresentation of the data. This has been happening more and more with HSN and their beauty products over the last 3-4 years (ok, not just beauty, but also with clothing and jewelry). I’m baffled as to how HSN (and QVC) gets away with it.
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Posted in Beauty
3 Replies
2 weeks ago
3 Participants